Abu Dhabi Bags Best Family Destination Award
All India, 13th November 2013 : Abu Dhabi has won the Best Family Destination Award from Indias prestigious International Tourism Conclave & Travel Awards (ITCTA). The accolades are awarded on the basis of industry feedback and market visibility of the destination.
This is progress indeed within this high potential market, said HE Jasem Al Darmaki, Deputy Director General, Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), which has been driving destination awareness building within India.
Since opening our representative office in India at the beginning of this year, Abu Dhabi has steadily built on its popularity as an emerging family destination among Indian consumers and its travel trade, said Al Darmaki. With increased airlift from India coming from Etihad Airways and Jet Airways and stronger engagement with the Indian travel trade, the country has become our largest international source market for hotel guests.
TCA Abu Dhabi is extensively promoting family attractions within India including the big ticket attractions on Yas Island – Ferrari World Abu Dhabi and Yas Waterworld as well as family activities such as desert safaris and dune bashing; the Arabian Wildlife Park of Sir Bani Yas Island as well as the virtue of being in one of the worlds safest holiday destinations.
In the first eight months of this year, 107,223 Indians checked into Abu Dhabi hotels in the first eight months of this year a 23% hike over the same period of 2012. Indian arrivals delivered 434,554 guest nights which are up 34% year-on-year with the Indian visitor staying, on an average, just over four nights.
Caption: Bejan Dinshaw, TCA Abu Dhabis Country Manager India received the award on behalf of the destination from Sanjay Pande, Additional Director Tourism, Rajasthan.
About Abu Dhabi Tourism and Culture Authority
Abu Dhabi Tourism & Culture Authority conserves and promotes the heritage and culture of Abu Dhabi emirate and leverages them in the development of a world-class, sustainable destination of distinction which enriches the lives of visitors and residents alike. The authority manages the emirates tourism sector and markets the destination internationally through a wide range of activities aimed at attracting visitors and investment. Its policies, plans and programmes relate to the preservation of heritage and culture, including protecting archaeological and historical sites and to developing museums, including the Louvre Abu Dhabi, Zayed National Museum and Guggenheim Abu Dhabi. The authority supports intellectual and artistic activities and cultural events to nurture a rich cultural environment and honour the emirates heritage. A key authority role is to create synergy in the destinations development through close co-ordination with its wide-ranging stakeholder base.
For more information please contact:
Urmimala Dutta
PR and Brand Executive
Abu Dhabi Tourism and Culture Authority
New Delhi Office
Tel: +91 11 23737348, +91 9910883954 Fax: +91 11 23350270
Email: india@tcaabudhabi.com
