All India, 29th August 2018:The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) announced today that hotel occupancy rates in Abu Dhabi during Eid Al Adha 2018 averaged 81% across the four days from Tuesday, August 21st (the start of Eid) to Friday, August 24th. This represented an impressive 6 percentage point increase compared to the average occupancy figure of 75% during Eid Al Adha in 2017, further underlining the Emirate’s strong appeal as a destination of distinction for family leisure and entertainment.
The highest occupancy rate (87%) was recorded on the second day of Eid. This exceptional holiday period saw a surge in visitors from both the UAE and further afield, with Emiratis, Saudis, Indians, British and Americans making up 55% of total visitors.
Commenting on the numbers, HE Saif Saeed Ghobash, Undersecretary of DCT Abu Dhabi, said: “Once again, Abu Dhabi demonstrates its position as a leading tourism destination for visitors from the region and beyond. We are making strong progress in achieving our forecast guest arrivals growth for the year. Eid Al Adha provided further impetus as the capital welcomed a record-breaking number of visitors, with many of our leading hotels achieving near full occupancy with tourists choosing Abu Dhabi as the place to spend their holiday.”
In terms of occupancy rate by star rating, the highest was achieved by 4-star hotels (88%). Compared to Eid Al Adha 2017, 5-star and 4-star hotels experienced a significant increase in occupancy rate. Occupancy across 5-star hotels increased by 9 percent while 4-star hotels reported an increase of 8 percent.
“Our diverse potfolio of attractions, the recently opened Warner Bros. World Abu Dhabi in particular, Abu Dhabi Summer Season and our ever-growing year-round programme of events, and our established credentials as a tourist and leisure destination provides us with persuasive reasons for travelers to choose the emirate as a ‘must-visit’ year-round location”, continued Ghobash.
During these four days, the leading nationalities welcomed by the capital included Saudis (9%), Indians (8%), British (8%), and Americans (4%) in addition to other international visitors.
ENDS
About The Department of Culture and Tourism – Abu Dhabi:
The Department of Culture and Tourism, Abu Dhabi conserves and promotes the heritage and culture of Abu Dhabi emirate and leverages them in the development of a world-class, sustainable destination of distinction that enriches the lives of visitors and residents alike. The Department manages the emirate’s tourism sector and markets the destination internationally through a wide range of activities aimed at attracting visitors and investment. Its policies, plans and programmes relate to the preservation of heritage and culture, including protecting archaeological and historical sites and to developing museums, including the Louvre Abu Dhabi, the Zayed National Museum and the Guggenheim Abu Dhabi. The Department of Culture and Tourism supports intellectual and artistic activities and cultural events to nurture a rich cultural environment and honour the emirate’s heritage. A key role played by the Department is to create synergy in the destination’s development through close co-ordination with its wide-ranging stakeholder base. http://tcaabudhabi.ae/en
For more information please contact:
Dharini Mishra
PR and Brand Executive
Department of Culture and Tourism – Abu Dhabi
Mob.: +91 8860954324 | Tel.: +91 11 23737348 | Fax: +91 11 23350270
Email: Dmishra@dctabudhabi.ae
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